SEAT ATECA :
The Ateca is one of SEAT’s most crucial cars ever. On the cusp of its largest ever product offensive, the Barcelona-based marque’s new compact SUV is the first of a quartet of new models to be launched over the next 18 months. To fund its continued growth, the Volkswagen Group has committed to investing 3.3 billion euros in SEAT to 2019. Unveiled by new President, Luca de Meo, at the Geneva Motor Show in March to considerable media and public acclaim, the Ateca is already causing quite a stir in the European car market, with interest expected to be equally impressive in the UK when it launches on 9 September.